Normal was mandated to do visual design and content production for a number of songs in the show. From creating remotely to testing integrations in a Pennsylvania rehearsal studio, we delivered in just three months, very rock ‘n’ roll indeed!
Everything in Mötley Crüe’s scenic environment is an extension of who they are. Our collaboration was around the creative, developing visual content that serves this purpose. So first, we learned about the band’s music and culture to make content to support the band’s vision and resonate as an authentic visual extension of our collaboration.